Ultimate Guide for Bragg Jam in Macon, Georgia
As July approaches in Macon, there's a buzz… no, a hum… or a song going around about the excitement of the Bragg Jam Concert Crawl.
![](https://macon.imgix.net/images/blogs/Bragg-Jam-Blog-NEW.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=320&q=80&w=320&s=971089e6c20a5870eff135d3a24c0361 320w, https://macon.imgix.net/images/blogs/Bragg-Jam-Blog-NEW.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=540&q=80&w=540&s=bb9c56fd4797eb2c0e9967eecc951f81 540w, https://macon.imgix.net/images/blogs/Bragg-Jam-Blog-NEW.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=768&q=80&w=768&s=8d8918893168b536f9d06d05eeae48cc 768w, https://macon.imgix.net/images/blogs/Bragg-Jam-Blog-NEW.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=1024&q=80&w=1024&s=dafe8a105757f33f44ae5572b28957d8 810w)
![](https://macon.imgix.net/images/Icons/record-purple.png?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=320&q=80&w=320&s=adb041108a0bdfda120c45315522828f 320w, https://macon.imgix.net/images/Icons/record-purple.png?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=540&q=80&w=540&s=f13bc7ca130067ef843d3fa03e3d3eb8 540w, https://macon.imgix.net/images/Icons/record-purple.png?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=768&q=80&w=768&s=d97e043c2948a8d8f7ec948c348d6ce0 768w, https://macon.imgix.net/images/Icons/record-purple.png?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=1024&q=80&w=1024&s=5e4395051f0910381bcb03a37373f39a 791w)
Meet The Expert
As the President of the Volunteer-based Bragg Jam Board (Olivia Walter) and a long-time Bragg Jam-mer, I’d like to consider myself an expert in how to Bragg Jam.
So, don’t fret (bah dum cha), I’ll guide you through this journey and we’ll have rockin’ time together!
![](https://maconga.s3.amazonaws.com/images/bragg-jam-1.jpeg?v=1713191053)
![Braxx Jam](https://maconga.s3.amazonaws.com/images/blogs/Untitled_7_5_9_5_in_8_10_5_in__8ea02dba-e015-46aa-a255-9d5a979b0c7e.png?v=1692159040)
HISTORY
First, some background. During the summer of 1999, Macon singer/songwriter Brax Bragg was on the brink of something big. He had just recorded a CD with his new band the Buckleys, and they were scheduled to set out on tour. But before hitting the highway with his band, Brax took his baby brother Tate, an accomplished classical guitarist, on a cross-country road trip. While traveling through Texas on July 3, the brothers’ lives were tragically cut short by a car accident.
Back in Macon, friends were reeling at the news of the brothers’ tragic deaths. Russell Walker, a friend of the family and fellow musician, organized an impromptu jam session of local musicians to celebrate and honor the Bragg brothers’ talented lives. The healing power of music began to perpetuate, and a year later, the jam session resumed. “Bragg Jam” had officially been born. By 2003, it was expanded into a city-wide music festival. Two years later, it was incorporated as a non-profit with a board of directors. Today, Bragg Jam has evolved into a full-scaled community arts festival and Macon’s premier music event
PLAN
First and foremost, you must have your plan. Go Grab the Music Issue of Macon Magazine and flip to the Bragg Jam Concert schedule and cut it out. Go to Bragg Jam’s website (braggjam.org) or Facebook and print out a couple of extra copies. Go ahead and mark all over your schedule and make your plan. Circle and star the bands you must see, but also take this time to check out the Bragg Jam Spotify Playlist (LISTEN NOW). Get to know some of the names you might not have heard of, find your new favorite musician, and add them to your plan. Coming from fellow Bragg Jam experts, consider how long you want to stay and see each act. You may want to stop at one location for the first half of their set and then pop on over to another location to catch the back end of their set.
Go ahead and buy your tickets in advance. Decide what all you might want out of your ticket. General admission will get you into all the shows, but you could elevate your night by getting a VIP ticket which gives you full access to the VIP Lounge. The VIP Lounge comes equipped with free drinks and the Signature Bragg Jam Cocktail, a 2024 Bragg Jam Concert Crawl t-shirt, private bathrooms, and an air-conditioned space to call home base for you and all your friends. Or maybe, you want to get a general admission ticket, but you want to get the t-shirt as an add-on. Oh, and don’t forget the kids! Go ahead and add on your Bragg Fam ticket so you can take the kids to the Society Garden in the afternoon to get them good and warn out before you leave them with the sitter.
Consider your night, you should really think about booking your stay at Hotel 45 so you can just walk from the last venue you go to on Concert Crawl night straight into a luxurious downtown hotel room. It will also make for a great space to regather your crew in the air conditioning, rinse off, change your clothes in a central location to the crawl.
GREAT MACON BAKING WEEK
![](https://macon.imgix.net/images/Great-Macon-Baking-WEek.jpeg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=320&s=1f930f21b43849c0f7edb70a09722c43 320w, https://macon.imgix.net/images/Great-Macon-Baking-WEek.jpeg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=540&s=6099ce08ed13269aba0bc6e9e66d420b 540w, https://macon.imgix.net/images/Great-Macon-Baking-WEek.jpeg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=768&s=4682ca5f2a07e38d4b97e987755331a0 768w, https://macon.imgix.net/images/Great-Macon-Baking-WEek.jpeg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=1024&s=b44cc2e2b8e95a8172dea7145b7f5396 1024w, https://macon.imgix.net/images/Great-Macon-Baking-WEek.jpeg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=1200&s=6b78bb14b0ce6ca41adaad3c2c053b25 1200w, https://macon.imgix.net/images/Great-Macon-Baking-WEek.jpeg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=1440&s=ae5515178761b05206f7300807b03eec 1440w, https://macon.imgix.net/images/Great-Macon-Baking-WEek.jpeg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=1920&s=276d294daec3cb87241185569b6a3ac7 1920w)
Additionally, leading up to Bragg Jam, the return of the Great Macon Baking Week will from July 21st to July 28th, 2024! Plan to come a few days early and try delicious baked goods from restaurants all across town and you have the chance to win exclusive swag. Be sure to vote for your favorite creation as well!
EAT
One of the most important things to remember with Bragg Jam is that you hydrate early and eat food day of. It’s a long day, and we want you to be the best you through the whole day. Drink a lot of water the night before! I know, I know, it’s Friday night, you wanna start your Bragg Jam weekend early and have some cocktails and beer and that’s fine. Just remember to drink enough water to get fully hydrated. The concert crawl is in the heat of the summer, you’re going to sweat A LOT dancing on the dance floor.
Almost as important is that you eat on July 27. Wake up and eat a delicious and filling breakfast. Head downtown and get carbo-loaded at Macon Bagels. Or go to Loom and grab lunch at Hotel 45. Get your vibes tuned to the music and go to the legendary H&H. If you’re planning on going to Bragg Fam, grab lunch at Ingleside Village Pizza or the new taco truck at Society Garden. As the night goes on, your opportunities are endless for grabbing some grub. Piedmont, Ocmulgee Brew Pub, Fall Line, Kudzu, La Bella, Oliver’s, the Rookery, Fatty’s, the Downtown Macon world is your oyster.
This year a Bragg Jam Brunch will be held on July 28th so you can fuel up after a long night of listening to great music! Additionally we are hosting a deal where if you book a room during Bragg Jam, you will get a free Bragg Jam Brunch food voucher OR a $20 Uber gift card!
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PLAY
You’ve done all your planning, you’re hydrated, and you have a full stomach. Now it’s time to PLAY! Start the party at Society Garden, the new location of Bragg Fam. Bring the kids, or just come to grab the Society Garden’s signature Bragg Jam cocktail and here some music. Bragg Fam at Society Garden Sponsored by Wesleyan Kids College and Macon Pediatric Dentistry. Kick off the morning of the Concert Crawl with fun for your whole family! This event features family fun with crafts, music, and much more! Once the kids are worn out, go ahead and head to Central Ticketing at the Blacksmith Shop (665 Poplar Street) and pick up your wristbands.
![Photo of a drumline on the sidewalk in Downtown Macon](https://macon.imgix.net/images/blogs/a7III_FirstHalf_DSC08078_25ea9743-e29c-4886-a5f7-46adbaacf5cc.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=320&q=80&w=320&s=10bff45bd980a75cdf2f9a19a6c23169 320w, https://macon.imgix.net/images/blogs/a7III_FirstHalf_DSC08078_25ea9743-e29c-4886-a5f7-46adbaacf5cc.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=540&q=80&w=540&s=1fd482f3bfc8631edb30ef2cb3052b8b 540w, https://macon.imgix.net/images/blogs/a7III_FirstHalf_DSC08078_25ea9743-e29c-4886-a5f7-46adbaacf5cc.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=768&q=80&w=768&s=fc9eaf2542b90a46a7678918732f4a7a 768w, https://macon.imgix.net/images/blogs/a7III_FirstHalf_DSC08078_25ea9743-e29c-4886-a5f7-46adbaacf5cc.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=1024&q=80&w=1024&s=b75016598e516c748d128f216609c649 1024w, https://macon.imgix.net/images/blogs/a7III_FirstHalf_DSC08078_25ea9743-e29c-4886-a5f7-46adbaacf5cc.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=1200&q=80&w=1200&s=def55f1b913f47967aee5302e620f93c 1200w, https://macon.imgix.net/images/blogs/a7III_FirstHalf_DSC08078_25ea9743-e29c-4886-a5f7-46adbaacf5cc.jpg?auto=compress%2Cformat&crop=focalpoint&fit=min&fp-x=0.5&fp-y=0.5&h=1440&q=80&w=1440&s=0ef9a021a5c532020544eb3942acefed 1440w)
VIP
Trust me you’ll thank me later for getting the VIP ticket, that cool place to call home base comes in clutch. It’s time to start your musical journey and there’s no better way to truly get into Bragg Jam than to start you night listening to the Buckleys play at Grant’s Lounge. It's a Bragg Jam tradition that Brax Bragg’s band kicks off the night. Your Bragg Jam tickets gets you in all the Bragg Jam venues to see all the amazing acts so start referring to your plan and enjoy the music! At some point you’ll hear the rumblings of Streetline Percussion marching down the streets. Take in that environment and the kids that work so hard to perfect their craft.
LOVE
Crawl, skip, walk, dance, hop from venue to venue. Give each venue some LOVE and experience the vibe in each place. All of our venues put so much work into giving you an unforgettable experience so soak it in! Make sure to catch the headliner, Shovels and Rope, at Capitol Theatre. Give some love to one of the early acts playing that you might not have heard of.
Make a new friend. Catch up with an old friend. Take a photo with those friends in the photobooth on Poplar Street. Let your spirit free and fall in love with downtown Macon and all it has to offer you.